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CSR Gamification Campaign during MCO (May 2020) - [Duduk Rumah, Have Fun Aje! 宅 家 FUN 心 玩!]
Giving help to other people motivates philanthropists, while sharing online, making social connections and relating to similar problems motivates socialisers. It also relates really well with performance tracking and feedback as it is easy to keep data on the act of kindness that members of the organisation have performed. That way the organisation has user generated data about their corporate social strategy and its effectiveness.
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